



Laxmi Motors
Campaign Name:
Ab befiker muskuraiyein.
Idea:
To reinforce brand recall among people' with battery needs.
Challange:
Among the prize sensitive market of battery sellers, grabbing mind share & attention of retailers for our brand was quite demanding.
Execution:
The brand & its countenance was made aware to people by a celebrity face - Shweta Tiwari. It instantly kicked the brand visibility in the market. Her presence was acknowledged with a number of retailers getting on board from relevant areas.
Ab befiker muskuraiyein.
Idea:
To reinforce brand recall among people' with battery needs.
Challange:
Among the prize sensitive market of battery sellers, grabbing mind share & attention of retailers for our brand was quite demanding.
Execution:
The brand & its countenance was made aware to people by a celebrity face - Shweta Tiwari. It instantly kicked the brand visibility in the market. Her presence was acknowledged with a number of retailers getting on board from relevant areas.